Agile Beyond Engineering: Transforming an Advertising Agency: David Grabel and Staci Dubovik
Sep 01, 2016, 6:00 pm - 9:00 pm, Constant Contact , Waltham, MA: REGISTRATION IS REQUIRED
Note: This meeting will be held on the third floor of the Constant Contact building, not on the first floor
David Grabel and Staci Dubovik
When Vistaprint transformed its software development teams to Agile, the bottleneck shifted to Creative (the company's in-house advertising agency). Could Agile work for a marketing group?
This presentation will explore the challenges of bringing Agile to a marketing organization. It will describe the engagement model of the Agile coaches at Vistaprint, and explain how they applied the Agile Marketing Values and Principles and combined in-depth training, embedded coaching, big visible boards, and a focus on the Agile mindset.It will also review the outcomes, including reduced lead times, soaring on-time delivery rates, and eliminating late night and weekend work.
About the speakers:
Staci Dubovik is an Agile Coach at Vistaprint. She is facilitating the adoption of Agile by 140 marketing and creative employees on three continents.
David Grabel is currently an Enterprise Agile Coach at Vistaprint, a Cimpress company. He is currently bringing Agile to marketing and the executive team at Vistaprint. David has introduced Scrum, Kanban, XP, and SAFe to organizations ranging from single team startups to organizations with over 500 teams. Previous clients include PayPal, Bose, and Trizetto. He is certified as CSM, CSP & SPC and is studying at the Greenleaf Center for Servant Leadership.
David is the treasurer of Agile New England, and is a former president of the chapter. Previously, he was Vice President of Engineering at Monetrics, a startup that was acquired by JM Family Enterprises. Other previous senior management positions include Vice President of Product Technology at Thomson Gale and Vice President of Development at Politzer & Haney.